The ambition market is huge… we’re talking trillions in £ or $. Ambition is the only thing that will take the world from where it is today, to hopefully, a better place.
From an Ideas-Shared member perspective, we recognise ‘ambition’ sits in 4 primary buckets:
- Personal ambitions of the member
- Ambitions of other individuals, and groups of people they could help
- The ambitions of organisations such as clubs, schools, business, public bodies, and government that they want to help
- Systemic ambitions that could optimise ideology, thinking, laws, and global processes that seem to be too difficult to change and improve
Although these are often viewed as disparate ‘ambition’ buckets, they are intrinsic to each other, and cannot progress without the conditions and/or support of the other areas. That said, each of these have their own distribution and dynamics.
We believe that there needs to be a fundamental change in the way we progress ambition across all areas of the world, focussing less on information, opinion, and/or a lack of engagement due to current malaise, or structural difficulty. Individuals and groups need to look beyond current thinking, and be willing to embrace new ways to identify, verbalise, progress, and benefit from our ambitions, be they ideas, or other thoughts.